Verified Mark Certificates (VMCs)
Build Trust and Boost Brand Recognition with Entrust Verified Mark Certificates (VMCs).
What are Verified Mark Certificates?
The Importance of VMCs
Benefits of VMCs
Brand Benefits:
More Brand Impressions
Increase the number of brand impressions by displaying your logo alongside every email.
Elevated Brand Reputation
Build customer confidence with a tech-savvy, security-conscious approach to email communications.
Increased Email Engagement
VMCs help your emails stand out in a crowded inbox, boosting open rates, brand recall, and purchase likelihood.
Security Benefits:
Automated Installation and Hosting
Entrust hosts the registered logo and certificate for an automated, hassle-free installation and renewal process.
Mitigation of Phishing and Spoofing Attacks
DMARC’s anti-spoofing technology protects your emails against fraud. VMCs also provide an additional layer of protection against phishing and spoofing attacks by allowing recipients to easily identify emails from authorized sources, reducing the risk of falling victim to fraudulent activities.
Improved Email Deliverability
With DMARC compliance, your emails are more likely to bypass spam filters and reach the intended recipients’ primary inbox.
Enable VMC in 3 simple steps
- Select logo(s) and email domain(s)
Ensure your logo is registered with an accepted trademark registration office for VMCs. Refer here for the current list of supported trademark registration offices.
- Purchase a VMC and host your logo
Convert your logo to SVG Tiny PS format and host it or upload to Entrust and we will host it for you.
- Become DMARC and BIMI compliant
Set DMARC policy for the email domain(s) must be set to either p=quarantine (at 100%) or p=reject (at any %). Add BIMI TXT record of the logo URL into the DNS of the domain(s).